Tendencias de Moda

Universidad Iberoamericana

Coded language and cultural references

Do these two clothing related stories relate?

http://www.collectorsweekly.com/articles/why-the-native-fashion-trend-is-pissing-off-real-native-americans/

http://www.refinery29.com/kristen-stewart-trampire-shirt

 

Welcome to Tendencias de Moda: Autumn 2012

Hello and welcome:

While not all of these are due next week, I’m posting them here so that you can get a head start.

Gillo Dorfles Moda y Modos-Intro

Do Clothes Speak?

L.Langer Intro. The Importance of Wearing Clothes

Presentation of Self

All the world’s a stage

Also, here is the link to Bruce Mau’s website and his incomplete manifesto which is definitely worth checking out and getting inspired by.

http://www.brucemaudesign.com/#112942/

See you next week.

End of Semester Review

Here are the questions that I would like you to answer:

  1. How has learning about trends affected your design approach (as a designer)? If not at all, explain?
  2. How do you see the power of the brand influencing trends?
  3. What do you think is the most important thing that you learned this semester? Why?
  4. How do you see clothing and people differently as a result of this class?
  5. What is your view for the future? How do you see things changing or staying the same? How will design be involved?

Shopping Analysis

Here are the details of what I want you to do:

I would like you to go into at least 5 stores, including Saks Fifth Avenue. I would like you to visit a combination of Mexican stores and international brands.  They don’t all have to be clothing stores.

I want you to be aware of the music they were playing, the lighting, the way the clothes were displayed, and the service you received – how did the shop attendant treat you?

I also want you be aware of the way you move through the store.

Also, critique the space, what was good and what was bad – what could be improved.

Lastly, I want you to think about the things that we’ve been talking about in class – paying special attention to what Mary Queen of Shops says and also Monocle.

Please write a response to this experience, telling me about your reactions and thoughts and bring it for Thursday, November 10th.

Reading #6 (Art and Design)

Here are the next set of readings.

Rick Poynor Kissing Cousins art&design

Craig Elimeliah art Vs. design — AIGA | the professional association for design

Jason Evans The Artist Formerly Known As Fashion Photography

 

Vanessa Beecroft

Reflexion: Nov. 15.

And…Valor de Marca

Please read this as well…Valor de Marca

Reading No. 5

Here are the readings for Tuesday: It is a lot but for Tuesday we’ll be focusing on the first two.

Fashion as Cycle, Fashion as Process

El Milagro de la Marca

Monocle Trends:Buying

 

 

 

 

Patrizio Bertelli and Miuccia Prada, Fashion’s Most Successful Husband-and-Wife Pairing – WSJ. Magazine – WSJ

Slash Generation

Naomi Klein No Logo

Monocle Shopping Trends 2010 Fall

Reading 4

Here are the next set of readings. How are trends created.

Death of Trends

Guillaume Erner Extractos de Victimas de la Moda

 

and here is the link to the last reading.

http://www.nytimes.com/2009/06/11/fashion/11SUNGLASSES.html

Readings: The City & Fashion

Here is the link to the presentation that I gave to today:

http://prezi.com/f7tewnnyqfeo/international-cool-city-hunt-what-is-cool-in-mexico-df/

Here are the readings:

Rich Florida Urban Density & CreativityPDF

JPG’s Paris

the-issue-04

 

 

 

 

 

 

Reading #2 Subcultures/Groups/Hipsters and Trends

Here are the readings for reading review #2: Due 01.09.2011

Groups and Subcultures

Exactitudes article

Youth Culture Subcultures and Style

What was the hipster?

Hipster Dead End

St. Fashion Homework Example

For today: 4:30 Condesa, Parque Mexico in front of the fountain of the women with the ‘Jugs’.  Bring your camera.  We will take a little walk around trying to find stylish people

Here’s an example of what you will hand in to me for Monday:

street fashion

Also, remember your trend hunting analysis.

Link to the presentation is below.

International Cool City Hunt Presentation & Trends

http://prezi.com/f7tewnnyqfeo/international-cool-city-hunt-what-is-cool-in-mexico-df/

Art & Design

Here are some readings that I would like you to do for this week:

art Vs. design — AIGA | the professional association for design

Moda y Arte Vanguardia

If you are up for it, read the following:

Vanessa Beecroft Reading

Fashion Photography Presentation

Fashion Photography

Here is the presentation from class in case you wanted to refer back to it.

Platica en Amado Aguirre, Edi. E

The talk tomorrow will be in Edificio E, Aula Amado Aguirre.

My 4-6 class come to the talk if possible!

Remember to send me you shopping/reading responses tomorrow.

Readings and Details for Shopping Analysis (and a story)

Read the following

Monocle Magazine Buying Guide

Monocle Shopping Forecast

Here are the details of what I want you to do:

I would like you to go into at least 5 stores, including Saks Fifth Avenue. I would like you to visit a combination of Mexican stores and international brands.  They don’t all have to be clothing stores.

I want you to be aware of the music they were playing, the lighting, the way the clothes were displayed, and the service you received – how did the shop attendant treat you?

I also want you be aware of the way you move through the store.

Also, critique the space, what was good and what was bad – what could be improved.

Lastly, I want you to think about the things that we’ve been talking about in class – paying special attention to what Mary Queen of Shops says and also Monocle.

Please write a response to this experience, telling me about your reactions and thoughts and bring it for Thursday, April 14th.

The other thing that I would like you to do is to read the following stories in preparation for our speaker – Tess Wheelwright – on Tuesday.

Max Donaldson and His Son

The Future of Delmar Güner

 

 

Dieter Rams

Here a quick introduction to Dieter Rams who I mentioned in class today.

http://tmagazine.blogs.nytimes.com/2011/03/28/just-right/

El milagro de la marca

El Milagro de la Marca

Here is the reading related to brands that I would like you to read:

Fashion Shows Analysis

Hi everyone,

If you haven’t do so already, I would like you to analyze the fashion shows that have been happening for the last month or so.

Go to:

http://www.style.com/trendsshopping/stylenotes/020911_Tommy_Ton_F2011RTW/

This webpage shows a general overview of what style.com thinks is ‘in’.

Then I want you to choose 5 designers, http://www.style.com/fashionshows/ look at their collections and then tell me if there is any general trend that you see happening.  Write up a response in a paragraph of two, you can include images if you like and then mail it to me.

 

 

Street Fashion Blogs: A Small Sampling

http://facehunter.blogspot.com/

http://www.thesartorialist.blogspot.com/

http://www.theselby.com/

http://the-coveted.com/

http://streetpeeper.com/

http://stylescout.blogspot.com/

http://www.thecoolhunter.net

http://www.japanesestreets.com/

http://www.youtube.com/watch?v=e5NgG5koPZU&feature=player_embedded

http://www.youtube.com/watch?v=IdKV48MXhCI&feature=player_embedded

http://heartifb.com/

 

Reading Number 3 and Street Fashion Photograph

Here are the readings about the city.

The due date is: 1.03.2011

JPG’s Paris

Rich Florida Urban Density & CreativityPDF

the-issue-04

Also, for next Thursday I would like you to bring to class a street fashion photograph that you have taken. Find someone ‘stylish’ and ask them questions about the clothes they are wearing.  What do they think about in the morning, do they ascribe to a certain ‘look’, are into fashion, etc.

http://www.thesartorialist.blogspot.com/ should be of inspiration

Here’s the link to the presentation I gave:

https://prezi.com/secure/6a4871516001e3a23d45ec162129c5a42f014cc7/

Michelle Obama at a state dinner…

Class For Tonight

Tendencias de moda 6-8, Jueves 20.01.2011 will be in P-107

Come early for a good seat!

Readings for next week

Hello and welcome to this new semester

Here are the readings that I would like you to read and comment on for next week.

Shakespeare’s All the world’s a stage…

Presentation of Self

Do Clothes Speak?

 

http://player.vimeo.com/video/16430345

INFLUENCERS FULL VERSION from R+I creative on Vimeo.

Cool City Trend Hunting Instructions!

Don’t forget to do this as it counts as an exam.

Once you have your usename and password (mexicocool), go to http://www.scienceofthetime.com/eekernel log in and upload you findings

Follow this link for more details and to check if you already have a username and password:

http://www.scienceofthetime.com/massmailings/display.php?M=26901&C=f3be1293598358aed110de16c6d63099&S=216&L=59&N=122

 

Fashion Photography Reading

Jason Evans The Artist Formerly Known As Fashion Photography

Above is the link to the reading about fashion photography that I would like you to read.  Also, start to think about a fashion photographer that you really like and/or an image or campaign that really struck you as great!

Shopping Analysis

Hello All,

We will be meeting at 18:00 Thursday in front of Saks – inside -  Planta Baja – cerca a los coches blindados.

Here are the details of what I want you to do:

I would like you to go into at least 5 stores, including Saks Fifth Avenue. I would like you to visit a combination of Mexican stores and international brands.  They don’t all have to be clothing stores.

I want you to be aware of the music they were playing, the lighting, the way the clothes were displayed, and the service you received – how did the shop attendant treat you?

I also want you be aware of the way you move through the store.

Also, critique the space, what was good and what was bad – what could be improved.

Lastly, I want you to think about the things that we’ve been talking about in class – paying special attention to what Mary Queen of Shops says and also Monocle.

Please write a response to this experience, telling me about your reactions and thoughts and bring it for next class.

Milagro de la Marca/Design Inspired by Art

Read El Milagro de la Marca (see two posts below) and choose an art work and create a design object/item/sketch inspired by that artwork.

YSL’s example from the 60s

Don’t forget, SENSORY, THE TRIUMPH BEAUTY

International Cool City Trend Hunt

International Cool City Hunt

Here is the presentation for the cool city hunt.

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